Build Back Better Zamboanga Logo Design

So i was tasked to design the logo of the City Government's campaign "Build Back Better Zamboanga". Here's the process of creating the final logo.

1. Here are my two very different take on the Build Back Better Campaign. One is very colorful and the other is just a simple black and white typography. The second one was chosen.

2. I created a variety of designs. I gave different choices of fonts to choose from.

3. I also made a colored version of the variations. The chose the colors of the middle top but the "Zamboanga" of the top right.

4. More variations from the chosen color and font.

5. They want navy blue for the field and fuchsia pink for Zamboanga. I gave a variety of shades to choose from.

6. Final Logo :)
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