Visual Identity or Branding, are Visible elements of a brand, such as color, form, and shape, which encapsulate and convey the symbolic meanings that cannot be imparted through words alone. In a broader (corporate) sense, it may include elements such as building architecture, color schemes, and dress code (src: BusinessDictionary). For the midterm project of my COM116 (Desktop Publishing) class, I asked them to develop a visual identity for a logo that they designed in their previous exercises. Here are their outputs:


Blue Coffee Cafe + Bar by Mina Alfad


Silver Shoes by Hazel Arias


Sweet Saliva by Marese Malvar


Crimson Babe by Rach Marquez


Red Ninja Agency by Riza Narag


Pink Spoon Ice Cream Parlor by Gab Pareja


Blue Ocean by Mohd Sarajan


Telly Vision by Alvin Serondo

I am really impressed with most of their works. I really noticed how they did their researches and took my recommendations very well. Im happy that their works looks professional and has a high potential for real life work. Which project is your fave? Like and leave your comments below.

After the very busy December, we're back in class. We started this year with fun activities for our classes before we go to the Midterm week. For my ITCA106 (Sound Supervision) class, I asked them to do a live group cover of a Pop Music of their choice. Nikolai's group got the highest scores with their cover of "Pumped Up Kicks" by Foster the Kids. The Trebor Z crew was there to document this activity.

For my IT405 (Digital Cinematography) class, our boss, Robert Zapata, Jr, gave an extensive talk on DSLR Videography, the equipments we use and some tips on using the DSLR for Video. Before we ended, Darz also gave a magic trick performance. Thanks again to my very participative students and the Trebor Z for sharing their time and knowledge. Check out the video below to see the highlights of our back to back activities.



Music: Tongue-tied by Group Love
Videography: Trebor Z Audio Visuals
Venue: College AVR, LRC Bldg., ADZU